Young people from India come to Korea to try for a career in K-content. No competition, no eliminations — just what actually happens, on YouTube. We are not starting big. Eight people, four months, one channel. We prove it first.
Videos we made with Indian creators at our clinics. This is where DREAM KOREA started.
In an age when AI can generate endless content, one thing cannot be replaced: a person putting their own time on the line.
This is not a survival show. All eight complete the four months, and the camera follows real time passing — not manufactured conflict.
We are not aiming at broadcast or OTT first. Three uploads a week and daily shorts, so we can see how viewers in India and Korea respond and adjust as we go.
Housing, visas, Korean lessons, health, living costs. We run clinics — looking after people is what we do. The production team focuses only on content.
Zero cost to join. Content revenue is shared with participants. The relationship does not end when the program does.
Season 0 takes place entirely in Korea.
The application video is the first piece of content. Family reactions, and the story of deciding to leave.
Korean language, daily life, first stage. Living support connected to our clinics.
Performers train and audition. Creators build their own channel from zero.
Showing what four months produced. And deciding what comes next.
Content production is new territory for us, so we say it plainly.
Start small, confirm what works, then decide what comes next.
Run one full cycle — plan, shoot, edit, upload, analyse — with clinic content first.
Producer and editors join. Eight participants selected through online auditions in India.
Three long-form videos a week, shorts every day. Adjust weekly based on response.
Use pilot results to set the next scale — participants, countries, platforms.
Advice or involvement — either way, we would like to start with an hour's conversation.
We operate dermatology and aesthetic clinics in Seoul and Hong Kong. This project began through working with Indian creators at our clinics, and we fund the pilot ourselves.
Brian Choi | Executive Director
bchoi@skinbeam.hk
Muse Clinic · Shinebeam (Korea) · Skin & Beam (Hong Kong)
Looking for
Producer-director
Looking for
Editors
Looking for
Partner studio
Pilot budget
Self-funded